New Legal Manga Platform Gives Creators 100% Ad RevenueWednesday May 16th, 2018
Shueisha (publisher of DragonBall, Naruto, One Piece, Attack on Titan) is rolling out an experiment that may change manga publishing. Know for their Weekly Shonen Jump magazine, the publisher has launched an app and website called Jump Rookie.
Jump Rookie is a free ad-supported portal that users can self-publish on. Every manga features “like,” “follow,” and “comment” functions. Series that get more engagements are featured on the home screen, and pages scroll downwards to be better read on smartphones. While Shueisha is associated with the shounen demographic, readers can also find seinen, shoujo, and josei works.
But the real game changer is that creators keep 100% of the ad revenue. For Shueisha, Jump Rookie is a way to evaluate young talent and identify rising trends, which can be carried over to their flagship magazines.